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Special Interests Group:

  • The objective of the Special Interest Group Track is to provide some time and space for groups of scholars who share the same interest in a field of research to have deeper or broader dialogues which may not fit into the established tracks list.

    Join the Special interest groups will enable the participants to

    1. Discuss new and exciting research in that area;
    2. Gain insight into the topic and expand knowledge of relevant techniques
    3. Make valuable contacts and discuss possibilities for collaborative research
    4. Themes:

    5. Sales Management
    6. (To be chaired by Prof. Yinjie Xiong from Huazhong Agricultural University )

    7. Best Visiting Scholar Experience
    8. (To be chaired by Prof. Yeqing Bao from University of Alabama in Huntsville and Prof. Sijun Wang from Loyola Marymount University)
    9. "Best Visiting Scholar Experience” (BVS) Forum is a unique roundtable meeting where professors/doctoral students from China and their counter parties from outside China come together to discuss the best practices and lessons from past visiting scholars. The mission of BVS Forum is to gain fruitful scholarly outcomes from visiting scholar experience.

      Prof. Yeqing Bao of UAH and Prof. Sijun Wang of Loyola Marymount University cordially invite all interested colleagues to join the Forum, especially those who:

    10. 1. Have sponsored visiting scholars in the past five years;
    11. 2. Have completed a visiting scholar experience in the past five years;
    12. 3. Are thinking of or planning on becoming a visiting scholar;
    13. 4. Are thinking of or planning on becoming a sponsoring professor for visiting scholars.

    14. Brand Management
    15. (To be chaired by Professor Jiaxun He from East China Normal University)

    16. Service Marketing
    17. (To be chaired by Professor Yonggui Wang from University of International Business and Economics)

    18. Product Innovation and Management
    19. (To be chaired by Professor Chengli Shu from Xi’an Jiaotong University)

    If you are interested in creating your own special interest group and invite colleagues to participate, please email us at cmic@cnmkt.org.