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China Marketing International Conference 2016

Marketing theory and Practice in Mobile Internet

8 - 11 July, 2016      Qingdao · China

www.cnmkt.org

Submission Deadline: 15 May, 2016


ORGANISERS

City University of Hong Kong China University of Petroleum
University of California, Riverside University of Illinois at Urbana-Champaign

SUPPORTERS

Asian Business Association


Asian Journal of Business Research


Huazhong University of Science and Technology


International Journal of Emerging Markets


Steering Committee of Business Administration Teaching in Colleges and Universities of Ministry of Education


Welcome to CMIC 2016!

In recent decades, the rapid socio-economic development in China has offered an abundance of opportunities for further research in the field of marketing theory and practice. Aiming at providing an effective platform promoting interactive exchanges among academic, business, government, and non-profit organizations, the China Marketing International Conference 2016 (CMIC 2016), co-organized by City University of Hong Kong (CityU), China University of Petroleum (UPC), University of California, Riverside (UCRiverside) and University of Illinois at Urbana-Champaign (UIUC), will be held from 8th to 11th July, 2016 on the main campus of China University of Petroleum in Qingdao, China.

The China Marketing International Conference 2015 (CMIC 2015) was successfully held in Xi’an, China, from 24th to 27th July. The conference was co-organized by the City University of Hong Kong (CityU), Xi’an Jiaotong University (XJTU), and University of South Carolina (USC). Over 370 scholars and 500 delegates from 12 countries/ regions attended the conference. More than 200 papers were accepted and presented under the theme of Big Data, Cultural Difference, and Marketing. For more information, Please see CMIC 2015.


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